{"id":105641,"date":"2017-02-09T12:22:18","date_gmt":"2017-02-09T12:22:18","guid":{"rendered":"https:\/\/armbanks.am\/2017\/02\/09\/245890\/"},"modified":"2024-12-15T13:27:52","modified_gmt":"2024-12-15T13:27:52","slug":"vtb-bank-armenia-remains-the-most-recognizable-bank-brand-in-armenia","status":"publish","type":"post","link":"https:\/\/armbanks.am\/en\/2017\/02\/09\/105641\/","title":{"rendered":"VTB Bank (Armenia) remains the most recognizable bank brand in Armenia"},"content":{"rendered":"<p><strong>YEREVAN, February 9. \/ARKA\/.<\/strong> VTB Bank (Armenia) remains the most recognizable bank brand in Armenia, as a study conducted by the Institute for Poling and Marketing &#8211; IPM Research Armenia in December 2016 shows, the bank\u2019s press office reported on Thursday.<\/p>\n<p>Some 1,200 residents of Yerevan and other cities of Armenia aged from 18 to 55 were polled on random basis.<\/p>\n<p>VTB Bank (Armenia) was first by Top of Mind awareness, a brand or specific product coming first in customers&#8217; minds when thinking of a particular industry. The bank\u2019s Top of Mind indicator is constantly growing \u2013 it was the highest in this survey, compared with the previous results.<\/p>\n<p>The bank is also singled out in the ranking by its Marketing Asset (MA) Index.<\/p>\n<p>VTB Bank (Armenia) is retaining its lead in all general indicators, such as reliability. Its public confidence index is rising as well \u2013 it has reached 31%.<\/p>\n<p>VTB Bank Armenia (Armenian Savings Bank before June 2006) joined VTB Group in April 2004. VTB, the second largest bank of Russia, holds 100% of shares of VTB Bank (Armenia). VTB Bank (Armenia) has 67 branches all over Armenia\u2019s territory &#8211; the largest branch network in the country.<\/p>\n<p>VTB Bank (Armenia) is reckoned among leaders for general indicators. &#8211;0&#8212;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>VTB Bank (Armenia) remains the most recognizable bank brand in Armenia, as a study conducted by the Institute for Poling and Marketing &#8211; IPM Research Armenia in December 2016 shows, the bank\u2019s press office reported on Thursday<\/p>\n","protected":false},"author":1,"featured_media":175169,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","tstyn_error":""},"categories":[9214,9216],"tags":[13232,14368,15826,308],"class_list":{"0":"post-105641","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-banks-en-en","8":"category-news","9":"tag-brand","10":"tag-most-recognizable-bank","11":"tag-vtb-bank-armenia-2","12":"tag-308"},"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/armbanks.am\/en\/wp-json\/wp\/v2\/posts\/105641","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/armbanks.am\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/armbanks.am\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/armbanks.am\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/armbanks.am\/en\/wp-json\/wp\/v2\/comments?post=105641"}],"version-history":[{"count":0,"href":"https:\/\/armbanks.am\/en\/wp-json\/wp\/v2\/posts\/105641\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/armbanks.am\/en\/wp-json\/wp\/v2\/media\/175169"}],"wp:attachment":[{"href":"https:\/\/armbanks.am\/en\/wp-json\/wp\/v2\/media?parent=105641"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/armbanks.am\/en\/wp-json\/wp\/v2\/categories?post=105641"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/armbanks.am\/en\/wp-json\/wp\/v2\/tags?post=105641"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}