Armenian banks spent 5.8 billion drams on advertising and representative expenses in 2018

YEREVAN, March 1. /ARKA/. Armenia-based 17 commercial banks spent a total of 5.8 billion drams on advertising and representative expenses in 2018, by 24.15% more than in 2017, according to ARKA news agency’s ranking of the top 10 advertiser banks.

The leading bank by size of these expenses was Armeconombank, which spent 717.5 million drams, by 4% more than in 2017. Ameriabank was second with 702.5 million drams (an increase of 1.57%).

It was followed by Conversebank – 634.7 million drams (an increase of 2 times), Ardshinbank – 591.2 million drams (an increase of 8. 2%), ACBA-CREDIT AGRICOLE BANK – 516.7 million drams (an increase of 25%), Unibank – 417.4 million drams (an increase of 42.16%), IDBank – 345.7 million drams (an increase by 4.5 times), Armbusinessbank – 301.1 million drams (an increase of 22.8%), Evocabank – 296.6 million drams (a 9.7% decline) and Inecobank –197.8 million drams (a growth of 68.3%).

The total amount of administrative and other operating expenses of the banks amounted to 130.7 billion drams (an increase of 10%). ($1 – AMD 489.72). -0-

spot_img

POPULAR

Cube Invest contributes to the development of Armenian investment market

At the initiative of leading investment company Cube Invest, the first-ever "INVESTMENT PERSPECTIVES 2026" conference was held, bringing together leading financial and banking experts, high-ranking representatives of government agencies and organizations, investors, and entrepreneurs.

Head of Central Bank of Armenia explained why the strengthening of the dram does not offset the rise in global commodity prices

At a press conference on Tuesday, Martin Galstyan, Chairman of the Central Bank of Armenia, commented on the impact of the strengthening of the dram on the price dynamics of imported goods.

Armbanks Weekly Digest: Key Events in the Armenian Financial Market (September 7–13)

Armenia's financial agenda last week focused primarily on the capital market, the banking sector, government borrowing, and the development of payment infrastructure.

Central Bank Chairman Doesn’t Rule Out Hike in Loan Rates in Armenia

Central Bank of Armenia Chairman Martin Galstyan didn't rule out an increase in loan interest rates in the country if the monetary policy tightening cycle continues.

Central Bank of Armenia raised its interest rate for the first time in over three years, to 6.75%

At its meeting on Tuesday, the Board of the Central Bank of Armenia decided to raise the monetary policy rate by 0.25 percentage points to 6.75%.

LATEST NEWS

spot_imgspot_imgspot_img